Familiar with the NYC based brand Danielle Guizio yet? Well, you should be! At just the tender age of 25, this US based Designer has got the coolest of the cool wearing her designs! Her brand started out as a part-time thing alongside taking classes and even working in retail. Those bills don’t pay themselves!
She began with just graphic tees and tanks, and guess what drove sales of those?Her to die for social presence. Danielle was already big on MySpace back in the day and her popularity continued to grow from there.
Social statistics anyone? Currently, with 190K on the @DanielleGuizio Instagram account, it’s clear that she’s got a firm following who loves drooling over her own personal style which exudes urban edge infused with sexy appeal. So creating her own fashion brand within that is an absolute no brainer!
Establishing a firm social following in this day and age can help you to achieve so many career and lifestyle dreams. She is clearly on it when it comes to gifting the right people. Danielle Guizio knows exactly what sending the right gift to the likes of the Elle fashion department can do for your reputation and business.
Elle was even quick to thank her for sending across a cool ‘Do Not Test Your Ex’ iPhone case. Not only a message that we could all do with seeing when we’re about to drunk dial an ex but a simple design that is just so very cool and of the moment.
The iPhone cases and clothing aside, her brand is growing a massive following thanks to its cool edgy jewellery. Barbwire style necklaces and gothic feeling chokers add a darker edge to attire and have already gained loyalty amongst celebs like the Kardashians. We all know the power of attaching a Kendall or a Kylie in some shape or form to your products, and amazingly for Danielle Guizio, that’s Kendall checked off the list!
Kendall power aside, it’s a brand that’s been hard to miss as of late thanks to pretty much the entire Insta set styling up its pieces. That also includes some of the most covetable celebrities who are killing it on social. Think Gigi, Bella or Hailey. But what is it about her designs that’s got the elite so addicted? Let’s delve further!
It’s a simple way to create interest like Bella who wore the DG Dainty One Choker to Paris Fashion Week. An edgy statement piece that can liven up an otherwise demure outfit.
It’s the look at me statement pieces which flip an outfit from trashy to cool girl. Hailey opted for the DG Fishnet Bodysuit for Paris Fashion Week.
It’s for those who want a casual or hit the gym but keep it cool kind of days. The outfits that off duty models like Gigi always do so well, and now you know exactly who they’re wearing to achieve it. Gigi’s opted for the DG sweatsuit in camel khaki.
Danielle Guizio’s brand game is high as her savvy strategy is clearly paying off.
So, what’s another great way to get the elite wearing your brand? Add a personalisation range, of course. Being gifted something monogrammed with your initial or a special little note is always well received. Those Angels can’t get enough!
We’ve got absolute Girl Boss goals watching this Designer’s work. Seeing her final touches on the clothing like ‘You’re So Pretty’ labels, makes us love her a little bit more.
Spreading a little bit of positivity in this day and age is never a bad thing with so many young social media followers being so influenced by their idols. Wouldn’t you agree?